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Brandon W. Jones

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You are here: Home / Archives for Customer Relations

Customer Relations

3 Social Media Perks Every Leader Should Know

By Brandon W. Jones on July 17, 2014 0

Three Social Media Perks Every Leader Should Know

This is a guest post by Catriona Cerys. She is a Master in English and also has a high experience of social media marketing that helps the business well. At present, she is providing professional dissertation help and guidance to students.

Three Social Media Perks Every Leader Should Know

We all know that social media tools have become a fundamental part of every successful business today. But it’s observed that many leaders don’t have enough time to learn the usage of this booming technology tool. Social media platforms are 24/7 highlighting the talent of business leaders who are busy in expanding their business operation. However, if you are also struggling for the growth of your company then, you need to adopt the tools of innovative technology. Have a look at the information written below to realize the strong role of social media in business growth.

Social media improves relation with customers

Yes, social media tools are enabling the leader to improve their business customer services. They provide opportunities to their customers to complain about their issues over Twitter, Facebook, and other social media platforms. In addition, businesses take immediate action to resolve any issues with the help of innovative technology platforms. Whenever any business engages with customers in this way it successfully adds the value of the business in the eyes of the customer and built a strong relationship. [Read more…] about 3 Social Media Perks Every Leader Should Know

Don’t Be Afraid To Say, “I Don’t Know, But…”

By Brandon W. Jones on July 5, 2012 2

This week I had an interesting experience related to customer service. Over the last few weeks, I have had a number of problems with my vehicles. I heard an unusual knocking noise from the engine of our truck and the car just wouldn’t start.

In order to save money, I have always tried to fix my cars by myself or with help from one of my friends wherever possible. I am no master mechanic, but since I am mechanically minded and have had a lot of great tutors along the way, I have been able to do a lot of my own mechanical work.

With each fix, I have had to run back and forth to the auto parts stores. Through the years I have worked with different people at the auto parts stores. Some have been very knowledgeable on cars and the parts and products, while others have not been.

The Problem

This week as I began fixing the truck and car, I had several questions on which parts to use and whether or not they were available. I started out by calling the auto parts store to tell them my situation. They told me they had just the parts I was looking for and I should come in to buy them.

Once I got to the store, I approached one store employee and began to ask him my questions. As he answered my questions, he really didn’t know the true answers but gave me a response anyway. He suggested a couple of options I should try and identified parts I should buy for each.

Just as I have done in the past, I bought the recommended parts and went home to begin working on the car. Once I got home, I began taking things apart. It didn’t take long to realize I had all the wrong parts.

[Read more…] about Don’t Be Afraid To Say, “I Don’t Know, But…”

Going Above And Beyond For Customer Service

By Brandon W. Jones on February 18, 2012 0

As leaders, it is essential that you emphasize the importance of good customer service. As you emphasize it, you must also lead by example. You must show your employees what it means to give good customer service.

My Experience

Recently, I had an interesting experience with customer service. My wife and I got the oil changed in our truck at Walmart. Afterwards, I noticed a few small oil spots on the driveway from time to time. I didn’t, however, see a significant amount of oil loss each time I checked the oil. Once the truck hit 3,000 miles we took it in to get the oil changed.

We went to a local oil and lube shop and were told they wouldn’t change the oil because the pan was stripped. They didn’t want to take any liability for changing the oil on the truck with a stripped oil pan. That was very frustrating because we needed the truck to get around, but couldn’t get the oil changed without fixing the oil pan. We also didn’t want to drive the truck too much without getting the oil changed because we didn’t want to go way over on miles. [Read more…] about Going Above And Beyond For Customer Service

The Proof Is In The Pudding

By Brandon W. Jones on February 14, 2012 0

“The proof is in the pudding!” What does that saying mean to you? To me it means that your actions speak LOUDER than your words. As leaders, there are so many things you do on a daily basis with people watching you. You must always be aware of that fact. You set the example that everyone else will follow.

The Proof Is In The Pudding

Proof From Example

Since you set the example, you must do all you can to set the right example. Several years ago I had a leader that was a nice person, but he set a very poor example. I had a weekly meeting with him and my coworkers. At each meeting he told everyone how important it was to provide good customer service.

Poor Example

He would also stress the importance of following all the other company rules. Once the meeting was over he would be the first to break those rules. He would show up late, fail to greet the customers quickly when they came in, or make some other mistake. It didn’t take long for everyone to lose trust in him as the leader.

[Read more…] about The Proof Is In The Pudding

Leadership Lessons From the Iowa Caucus

By Brandon W. Jones on January 6, 2012 0

As the Iowa caucus came to a close the results were so close that only eight votes separated the top two candidates.  It was the closest presidential GOP contest in U.S. history and Mitt Romney came out as the winner.  The close finish made me ask questions about what factors led to the resulting eight vote difference.  Because it is politics, there were many factors that led to a close finish, but I am going to look at just a few that relate to leadership.

Leadership Lessons From the Iowa Caucus

To understand the leadership implications, we must first look at the background.  In 2008, Mitt Romney was the runner-up in the Iowa republican caucus.  Since then, he has maintained a high level of support with relatively minimal effort.  Because of this support, he did a limited amount of campaigning until the last three weeks prior to the caucus.  On the other hand, Rick Santorum spent a lot of time and effort doing door-to-door campaigning.  Santorum had a lot of people on the ground representing him.   [Read more…] about Leadership Lessons From the Iowa Caucus

Sins of Commission

By Brandon W. Jones on March 7, 2010 0

Sins of Commission

From the case study Sins of Commission, it is very evident that the correct compensation system is extremely important to the success of an organization. The case reviewed several instances where the compensation packages in use were set up to put a quick fix in place for a failed system.

Sins of Commission

Sins of Commission

The compensation system is extremely important because it is one of the main drivers for obtaining and keeping qualified employees. It cannot be the sole source of satisfaction for the employees, but it must function properly to serve the benefit of the system as a whole.

The compensation system will train the employees what is valued by the company. When a company drives for customer satisfaction, but compensates based on the number of sales of the individual employee, the employee will do whatever he or she can to obtain the sale.

He or she will not be encouraged to spend time with the customers that are just browsing. On the other hand, in order for the company to obtain customer satisfaction, they must create a system that values customer satisfaction. The system must reward the employees based on the customer satisfaction ratings.

Teamwork Systems

The companies must also set up a system that promotes teamwork within the organization. In the systems where the employees are rewarded based on their individual efforts and not as a team, the group loses unity and becomes several individuals with their own interests at stake.

In order for a company to reach its maximum level of success, all the individuals must work as a team. This must be promoted by team awards rather than individual awards.

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