Hello, and welcome to the Leadership Done Right Podcast, Episode 24: Leadership Through Influence and Persuasion with Jeremy Jones.
Get to Know Jeremy
Our guest today is a family man, an entrepreneur, and a proud Military veteran who served in Operation Enduring Freedom. He lives in Paradise Valley, Arizona.
Best Selling Author
He is a four-time #1 Best Selling Author on Amazon and has a passion for coaching people to find their greatness, get paid what they are worth, do what they love every day and he strives to make a positive impact on other people every day.
He founded The Book District to offer support to aspiring self-published authors and provide a community for published experts. He co-founded Jones Media Publishing as an efficient way to self-publish using his process called YourBookBlueprint.
My Personal Connection
I connected with him through some mutual interests about five years ago. He is great at what he does and I can say from personal experience that he really cares about others and sincerely tries his best to help them. Our guest today is Jeremy Jones. Jeremy, welcome to the show!
Leadership Through Influence and Persuasion
Leadership is not a one and done situation. “When I first started in leadership I assumed that you tell people what to do and they just do it. That sounds nice, but real leadership is not a position. Real leadership is influence and persuasion. People are going to get off track. That’s the reality of it. A true leader can take people that are off track and guide them back on track through influence and persuasion.”
In the simplest form, if you say to someone, “I want you to put that box into that corner.” When you say, “that box” they could think it’s the box on the left or the box on the right. Also, when you say, “that corner,” they could think it’s the corner on the right or the left. You can’t automatically think that people are going to view things from your own perspective. They may have a totally different world view than you.
Think of all the complexity with a task more complicated than “take this box and put it over there”. There are so many ways that people can decipher, so you have to put all that into consideration. Lead others through influence and persuasion so they can go down the right path.
Jeremy’s Leadership Journey
Jeremy first realized he wanted to be a leader when he started working with clients. When you are a leader, you help others to get their desired results. Entrepreneurs really lead their clients through influence and persuasion. They are really looking to you (the entrepreneur) to lead them to get their desired results.
Entrepreneurs lead and guide their clients step-by-step through the whole process. That starts by saying, “Do this first. What do you think about this and what do you think about that?” We really lead and guide them through the process. We facilitate them so they can get their desired results.
To be a good entrepreneur leader, you have to see where your clients want to go. Start with the end in mind, then guide them through influence and persuasion as they take steps to get there. It’s your responsibility and your goal to help lead and guide them along.
Anytime you are leading someone down a path, they will perceive it through their lens. There are so many different ways people view things. People have different experiences and different fears.
You may have clients or a team member that is deathly afraid of talking to people. If you put them in a role where they talk to people, you will put them in the wrong role. Instead, they need to be put in a different role. They may be a great person in a different role.
Keep in mind that other people have different ways they perceive the world. Take that into consideration when you put them in specific roles.
The Speed Round
- Who is the one leader you look up to most and why? Bill Heitzman, he has been a great mentor for me. He has been instrumental in helping my mindset and ability in business.
- What’s the best piece of advice you’ve ever received? I’m going to go with something that Bill taught me. People talk a lot about work-life balance, but he explains it as life balance.
- What’s a personal habit that contributes to your success? Running my life by a calendar
- If you could recommend one book to our listeners, what would it be and why? The Go-Giver by Bob Burg and John David Mann. It explains the idea of giving first with no expectation of receiving. You will receive on the back end.
- On a light-hearted note, what is your favorite hobby? Going with my wife to visit new places
Connect With Jeremy!
What’s the best way to connect with Jeremy?
- Free Gift: Go to TheBookDistrict.com and join the free community for people to exchange ideas. At that page, get a free copy of Jeremy’s book called Power Authority. It’s about how you can become a subject matter expert on your given topic.
One Final Question
If you could go back in time and give yourself advice when you first started your leadership journey, what would it be and why?
Don’t be afraid to fail. In life we are not perfect. We make mistakes. Don’t be afraid to fail. Instead, take responsibility for your actions and move on. There will be roadblocks along the way. Adjust and find another path. Don’t be afraid to fail, and just keep moving forward.
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Thanks again for listening! My goal is to help you become a great leader, now go be the best leader you can be!