This is a guest post by Maya Lisa. Maya works a senior writer for one of the best Coursework Writers-Coursework Writing Service UK on the internet. With Coursework Writers, she helps students who are looking for services and she enjoys writing about social media.
As a manager, every minute you spend at work is crucial. Therefore, investing even fifteen minutes on social media for your LinkedIn profile or Twitter are not among your priorities.
Sadly, very few managers are digital natives. Most feel their juniors are more comfortable staying trendy on social media and they will lose credibility if they follow in their footsteps. What they don’t realize is that staying active on social media has everything to do with credibility these days.
Gone are the days when the internet was only used for looking at pictures of cats and sending cheesy jokes to each other. It has now evolved into an exceptional platform for making your voice heard and inspiring others to make a difference, and business leaders are supposed to stay on top of this platform!
5 Reasons Why Business Leaders Should Embrace Social Media
So, without further ado, here are five solid reasons why you, as a leader, should have an active presence on social media:
1. Position Yourself And Your Company As Experts
More than anything, a business leader wants their organization to be seen as an essential authority in its sector. Participating in events, writing reports and implementing advertising campaigns are great ways to build brand identity and generate engagement.
For effective engagement, social media is your best friend. Share relevant content through your personal accounts and let your audience know what you’ve been up to. Write blog posts, share pictures on Instagram, do live streaming on Facebook; the possibilities are endless and it’s time to get creative! [Read more…] about 5 Reasons Why Business Leaders Should Embrace Social Media